The Gift in the Green Locker – Generating the Emotion you Want When you Present

I had a coaching session last week with a VP of Success who had reached her 6 month mark at a company that makes software for innovative retail brands. On our Zoom call, I noticed behind her a set of bright green lockers she said held craft supplies that fueled her hobby. I could hear in her voice that she really loved her job as it blended her professional interests and her creative passion.

She had a meeting coming up soon with the two Co-Founders of her company to talk about her first 6 months. She reports to one of them and is part of the leadership staff, so they had clearly seen her work in action. But she had this nice opportunity to recap her first half year.

During our coaching session, I suggested she prepare by thinking about two questions: 

1. How did she want her audience to feel at the end of the meeting?

2. What were the key messages she wanted to get across?

This concept of thinking about how you wanted your audience to feel really resonated with her. Of course! That is why artists spend time making beautiful pieces. It is all about how the observer feels when they see your artwork or when the recipient opens the package to reveal your gift.  As we realized she could apply this same concept to her discussion, ideas began to flow easily and build her confidence in how to approach this potentially intimidating pair of executives.

How do you Want Your Audience to Feel?

This is how she said she wanted her Co-Founders to feel. The themes are pretty universal for any similar discussion with a CEO or founder:

1) Confident that she knew what she was doing in her role and that she was absorbing what she needed to know about the business and its customers

2) Reassured that they had made the right hiring decision 6 months ago to put her into this important leadership position

3) Encouraged that she had a well thought out plan for how to scale the organization and deliver the expected results  

4) That she was establishing strong relationships with her peers on the leadership team and that she was becoming a trusted partner to them

5) That she was committed to the company’s success and aligned to the company goals

With these objectives in mind, she left our call energized that she could lead the discussion, share relevant stories, and demonstrate progress that would leave her co-founders feeling the way she wanted them to feel. I can’t wait to hear how her meeting goes.

What’s Inside your Green Locker

I am also appreciative of the gift that she had given to me. Our conversation made me feel inspired. I always learn so much from the leaders I coach. In this case, she got me thinking about what’s inside my own “green locker” and how it lends creativity and energy to the work that I do.

Rod Cherkas

Rod Cherkas is a well-respected consultant, advisor, author, and speaker. He has been a post-sale executive at several of the world’s most customer-centric companies including Intuit, RingCentral, Marketo and Gainsight. He is the founder and CEO of HelloCCO, a strategy consulting firm that partners with innovative companies across diverse industries to develop, execute and scale strategies for their customer-facing functions. His clients rave about their “repeatable results with Rod”.

Get 250+ Tips and ChatGPT Prompts for CCOs and Customer-Facing Teams So You Can Easily Get Started with AI

You will also be subscribed to my periodic newsletter. I respect your privacy. Unsubscribe at any time.

Download the Customer Success Experience - Segmentation Template

You will also be subscribed to my periodic newsletter. I respect your privacy. Unsubscribe at any time.

Download the Cost-of-Delivery Analysis Template for Customer Success Teams

You will also be subscribed to my periodic newsletter. I respect your privacy. Unsubscribe at any time.

Download Gainsight's Customer Success Board of Directors Template Slide Pack

You will also be subscribed to my periodic newsletter. I respect your privacy. Unsubscribe at any time.

Download ICONIQ Growth - Topline Growth & Operational Efficiency - SaaS Industry Metrics

You will also be subscribed to my periodic newsletter. I respect your privacy. Unsubscribe at any time.

Download the ROI Calculator and Cost Savings Example and Template

You will also be subscribed to my periodic newsletter. I respect your privacy. Unsubscribe at any time.

Download Defining the Hiring Criteria for the CCO/SVP/VP Position

You will also be subscribed to my periodic newsletter. I respect your privacy. Unsubscribe at any time.

Download Chief Customer Officer - Technology Stack Recommendations

You will also be subscribed to my periodic newsletter. I respect your privacy. Unsubscribe at any time.

Download the Strategy Offsite Planning Template and Worksheet

You will also be subscribed to my periodic newsletter. I respect your privacy. Unsubscribe at any time.

Download the CCO Strategic Roadmap Template and Examples

You will also be subscribed to my periodic newsletter. I respect your privacy. Unsubscribe at any time.

Download the Goal Setting Template for Customer Facing Leaders

You will also be subscribed to my periodic newsletter. I respect your privacy. Unsubscribe at any time.

Download Recommended Books on Public Speaking, Storytelling, and Creating Impactful Presentations

You will also be subscribed to my periodic newsletter. I respect your privacy. Unsubscribe at any time.

Download Recommended Books on Organizational Leadership and Interpersonal Effectiveness

You will also be subscribed to my periodic newsletter. I respect your privacy. Unsubscribe at any time.

Download the Post-Sale Scaling™ Model Framework

You will also be subscribed to my periodic newsletter. I respect your privacy. Unsubscribe at any time.

Download the CCO Maturity Model™ Worksheet

You will also be subscribed to my periodic newsletter. I respect your privacy. Unsubscribe at any time.