AI-Powered Customer Experience: What Salesforce’s $3.6 Billion Fin Deal Means for Post-Sale Leaders
The AI-powered customer experience is moving from a future concept into the platforms customers and post-sale teams use every day. Salesforce’s agreement to acquire Fin for approximately $3.6 billion makes the growing importance of the AI-powered customer experience difficult for customer executives to ignore. That is a significant amount of money behind a relatively simple idea: The way customers get help, find answers, and move forward is changing quickly.