Grow Revenue. Retain Customers. Lead with AI.
Helping CCOs and their teams drive NRR growth, scale efficiently, and adopt AI with confidence.

The Chief Customer Officer Playbook for the AI Era
A clear, practical path to lead the AI transition, prove results, and future-proof your career.
Most post-sale organizations are experimenting with AI. Far fewer can clearly connect that activity to retention, expansion, productivity, or customer value.
The Chief Customer Officer Playbook for the AI Era gives CCOs and post-sale leaders nine practical strategies to move from AI experimentation to measurable business results.
Access proven frameworks, guides, and recordings to help post-sale leaders scale, grow revenue, and leverage AI.
Join 10,000+ post-sale leaders who receive my newsletter with strategies on NRR growth, efficiency, and AI adoption.
Interested in Working Together?
Drive customer retention, expand revenue, & lead post-sale teams with confidence in the age of AI.

Growth Strategy
Design strategies that boost NRR, scale efficiently, and increase profitability.
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REACH Expansion
Leverage my REACH Framework™ to drive predictable expansion revenue from existing customers.
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AI Transformation
Empower post-sale teams to apply AI in daily workflows and customer interactions.
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Meet Rod Cherkas
Rod Cherkas is a trusted advisor to Chief Customer Officers and post-sale executives. With 20+ years leading customer-facing teams at companies like Intuit, Marketo, RingCentral, and Gainsight, he now helps organizations increase Net Revenue Retention, scale efficiently, and adopt AI with confidence.
Rod is the author of The Chief Customer Officer Playbook, REACH: A Framework for Driving Revenue Growth From Your Existing Customers, and The Chief Customer Officer Playbook for the AI Era.
His insights reach over 10,000 newsletter subscribers and more than 14,000 LinkedIn followers, and he is a sought-after keynote speaker and workshop leader.
Ways to Work with Rod
From strategy to speaking, I provide proven ways to help post-sale leaders deliver results.

Consulting and Advisory
Partner with a trusted advisor to scale teams, boost NRR, and adopt AI.

Books and Frameworks
Discover proven playbooks for post-sale leaders: The CCO Playbook, REACH, CCO Maturity Model, AI-POWER, Post-Sale SCALING Framework, and more.
Speaking and Workshops
Engage your teams and audiences with keynote talks and interactive executive workshops.
Books and Frameworks by Rod Cherkas
Practical playbooks trusted by post-sale leaders to drive career progression, revenue growth, operational efficiency, and business results.

Equip yourself with strategies, case studies, and practical tips to thrive as a CCO or aspiring CCO.

A proven methodology for uncovering and closing predictable expansion opportunities across your customer base.
